Home/Industries/Plumbing
Plumbing
The pipe burst at midnight. You picked up first.
AI receptionist and lead generation for plumbing companies. Clovis answers the emergency call the second it comes in, qualifies the job, and books it — before the homeowner gives up on your voicemail and dials the next plumber on the list.
The plumbing leak
The call that pays best is the one you can't answer.
Plumbing runs on calls you didn't plan for. A water heater dies. A line backs up into a finished basement. A pipe lets go behind a wall. The homeowner isn't comparison shopping — they want someone now. And the phone rings while your tech is flat on his back under a sink with both hands on a wrench. It goes to voicemail. They don't leave one. They scroll down to the next name.
That's the leak, and it isn't a marketing problem. You're spending on ads and ranking for "emergency plumber near me," then losing the caller at the one moment that decides who gets the job: the ring. An answering service reads a script and takes a message — which is the same as a miss when the basement is filling. The AI front office Adrective installs does the actual front-office work, every hour of every day.
Speed-to-lead
For an emergency, the first plumber to answer usually wins.
The industry benchmark for responding to a new lead is under five minutes. On an emergency call, the real window is far shorter — most local businesses still answer in hours.
It answers on the first ring
No hold music, no "leave a message," no closed sign. The caller hears a real conversation instead of the dial tone that sends them to your competitor.
It reads the urgency
Trained on your services and pricing, it tells a "my toilet runs" call from a "there's water coming through the ceiling" call, captures the address and the problem, and treats each one accordingly.
It books or dispatches on the spot
With live access to your calendar it schedules the visit or escalates a true emergency to your on-call tech — so the job is locked before the homeowner has a reason to keep dialing.
It hands you the lead
Every call, address, and outcome lands in your dashboard — who's booked, who needs a callback, what the AI handled and what needs you.
Nights and weekends
Plumbing emergencies don't keep business hours.
Pipes don't burst at 10am on a Tuesday when someone's at the desk. They go at 2am, on a holiday weekend, during the game. That's when the highest-value, most urgent calls come in — and it's exactly when most plumbing companies are sending callers to voicemail. A second front-desk hire still clocks out at 5pm and costs you whether the phone rings or not.
Clovis answers after hours, on weekends, and when two calls hit at once during a cold snap. It never pretends to be human, and the moment a caller asks for a person, it routes to your on-call tech or takes a detailed message. The result is simple: the emergency call that used to wake up your competitor now wakes up your schedule instead.
What gets installed
Three pieces, wired to fill the schedule.
We don't sell products. We install outcomes — the front office, the website, and the ad system a plumbing company needs to stop losing booked jobs.
The AI receptionist
Clovis, branded to your company and trained on your services, answers every call, qualifies it, and books it — after hours, weekends, and overflow included.
The conversion website
A fast site built to turn "emergency plumber" searches into calls and booked jobs. One-time $1,750, with six months of uptime included.
The Meta ad system
Local Facebook and Instagram campaigns that put your name in front of homeowners before the emergency, so you're the one they already trust.
- Trained on your services, your service area, and how you price — not a generic template
- A natural voice you choose that never pretends to be human and routes to a tech on request
- Wires into your existing stack — Housecall Pro, Jobber, ServiceTitan, GoHighLevel, Salesforce, or custom
- Every captured lead and call recording visible in a dashboard built around how you dispatch
- Phone live in 7–10 days, the full system in about 30; month-to-month after install, and you own all of it
Other trades we install for
Same leak, different truck.
Straight answers
The questions plumbers actually ask.
Can the AI actually handle an emergency call?
Yes. It answers on the first ring, recognizes urgency from how the caller describes the problem, captures the address and details, and books or dispatches the job. For a burst pipe at midnight, that means the caller is handled in seconds instead of hitting voicemail and dialing the next plumber.
Does it really work after hours and on weekends?
That's the whole reason it exists. Most plumbing emergencies happen at night and on weekends — exactly when your front desk is dark. It answers around the clock and routes the truly urgent calls to your on-call tech the way you set it up. See how the receptionist works →
Will it plug into my scheduling software?
Yes. We wire into what you already run — Housecall Pro, Jobber, ServiceTitan, GoHighLevel, Salesforce, or a custom build — so booked jobs land where your dispatch already lives. You don't switch systems.
How fast can it go live, and am I locked in?
The phone is typically live in 7–10 days; the full system is installed in about 30. It's month-to-month after install, you own everything we build — including the training and your call recordings — and you can cancel any time with no exit fees. There's also a 90-day guarantee: if the system isn't producing measurable booked-job growth in 90 days, we refund the install fee and keep working.
Start with the audit
See the emergency calls you're losing.
The free audit examines five leaks — missed calls, your website, ad waste, speed-to-lead, and a 12-month reactivation pool. It runs over 3–5 business days, and the written report plus recorded walkthrough are yours to keep, no obligation.
Get my free audit